News

5/5 stars, the highest possible safety rating, for extended rear facing car seat BeSafe Stretch B in an international car seat test 2023.

We are excited to share that our “2in1” car seat BeSafe Stretch B is the winner of Baby Innovation Green Award 2023! The Baby Innovation Awards are held every year by a panel in the Netherlands. Their mission is to find and recognise the best in innovation and design in the baby-product market. The jury’s […]

We have teamed up with Emmaljunga and are launching yet another co-branded infant car seat to our family of stroller partnerships. We are very proud of this Nordic collaboration built from the best quaility of both strollers and car seats. The seat will be available at selected xxx+ resellers across Europe. For further questions, please […]

BeSafe Stretch is the safest toddler seat in ADAC’s autumn test 2022 and has a total score of 2.9! It is especially the safety aspect in the ADAC test that again stands out as “Very Good” with a score of 1.2. This result makes BeSafe Stretch both the safest seat ever till 7 years and […]

Independent consumer test appraises with total score “Good” and the top safety score in 2022 spring test Safety is and will always be the most important factor when deciding on what kind of car seat to get. While much more than just a laboratory crash test performance accounts for a seat’s safety, independent tests can […]

Our toddler car seat BeSafe iZi Modular A X1 i-Size won bronze medal in the EU Product Safety Award. Organized every two years by the European Commission, the EU Product Safety Award celebrates businesses initiatives that go the extra mile to protect consumers and raise the bar for consumer product safety across the EU.  […]

We’ve gathered a few tips for how a baby carrier can make your life as a new parent easier and how you get the most out of your baby carrier.

The independent testers at Babytesterne have tested BeSafe Haven. They are clear in their judgment; Babytesterne recommends BeSafe Haven.

Up to 8x more airflow with BeSafe’s new 3D Mesh fabric*.

A pregnancy belt such as BeSafe Pregnant helps to protect you both by always positioning the lap belt beneath the baby bump.

An actively tightening harness with retractors to help parents with buckling up.

iZi Modular X1 i-Size is the safest 2-way seat at independent test by ADAC/Stiftung Warentest.

Instant peace of mind with an electronic step-by-step installation checklist. Why the correct installation is crucial for protecting your child in an accident.

With our new baby carrier, your loving embrace has never been safer. Lovingly engineered for flexibility and comfort for both the wearer and the child.

The field study from 2018 by the German Insurers Association identifies most the common usage mistakes for child car seats across all ages.

The iZi Modular A X1 i-Size features a new type of harness – the Active Retract Harness™ – and is now available as a pilot launch in Norway and Germany. A new seat in the iZi Modular concept When moving from the baby seat to the toddler seat of the BeSafe iZi Modular concept, parents […]

iZi Transfer – From car to home in one nap All parents know the struggle: When taking your little one out of the car seat when sleeping, he or she often wakes up. The solution you all have been looking for is our new iZi Transfer. For the Product Development Team at BeSafe, iZi Transfer […]

May 2020 BeSafe iZi Twist & iZi Twist B i-Size achieved the highest safety rating ‘Very Good’ in the independent ADAC/Stiftung Warentest car seat test in May 2020. They are the only toddler and 2-in-1 seat in the test that scored ‘Very Good’ in safety. “Highly recommended” and 4 out of 5 stars for iZi Twist & iZi Twist […]

For the last step in a child’s car seat journey, there are two types of booster seats: a booster cushion or a high-back booster seat.

Is your nearest BeSafe retailer currently closed but you’d still like to have someone check your installation of your BeSafe seat in your car and if the settings fit your child?

No matter if you need to clean your seat after a mishap or you just want to freshen it up: here are our tips and instructions on how to clean your BeSafe seat. WHAT TO DO Fabric cover Take all cover parts off of the seat. Watch our instruction videos that show you how to […]

Inspired by Scandinavian seasons and its mythical foggy landscapes throughout the year, we welcome this cool steel blue colour into our range.

Our children’s future, their safety and comfort are at the heart of everything we do at BeSafe. Both by creating the safest car seats possible and contribute to what world today’s children will inherit.

With an overall score of Good (1,8) and the outstanding safety score of Very Good (1,1), iZi Kid X3 i-Size continues the unpreceded safety-legacy of this rear facing-only child seat model.

In the final of Kind+Jugend Innovation Award.

The German association for healthier backs, Aktion Gesunder Rücken (AGR), gives their seal of approval to BeSafe iZi Go Modular X1 i-Size and iZi Twist B i-Size.

The iZi Modular concept makes your daily family journeys smooth and uncomplicated by consisting of one ISOfix base and separate seats that are readily installed in the car with just one click.

A one-of-a-kind installation method that is constructed for the worst case to always give the greatest comfort.

A technologically advanced construction for optimized and the most controlled side impact protection.

New statistics that have been produced in Sweden show that, above all, small children travel insecure and sometimes even dangerous.

At BeSafe we always strive towards creating the safest, most comfortable and easy-to-use car seats for children all over the world. It’s an important responsibility that we take great pride in developing even further, every single day.

The Swedish insurance company Folksam recently updated their test for rearfacing toddler car seats.

The new Burgundy Mélange fabric extends the BeSafe colour pallet with a tasteful burgundy tone and is not only inspired by Scandinavian nature, it is rooted in it.

The  new  iZi  Plus  X1  grows  with  your  child,  allowing  them  to  sit  rear  facing  until  approximately  five  years  of  age.

Keeping your children clean feels like a never-ending battle. Here are some simple tips that might help you at least protect your car from the mess!

We’ve introduced a beautiful limited addition to the range of BeSafe fabrics. The Mountain Melange fabric mirrors the muted hues of rocks and mist.

Travelling with another family is so much fun.

Planning a trip can actually be just as fun as the trip itself.

What to pack and what to leave behind for a road trip.

Plan smart and have a few fun games up your sleeve.

How to stretch your legs the right way.

When to change car seats is important to know to have a fitting seat for your child at any age. This overview explains when to change the earliest & latest.

One of the most important purchases you’ll make for your child.

When it comes to car seats, your children deserve the safest in design and the best in comfort. But why should this mean an unstylish looking seat that doesn’t match your car interior? With the latest BeSafe Premium Car Interior Black fabric, your child can now travel in style, just like you.

In May 2018 the latest consumer test results from the German test institutes Stiftung Warentest/ADAC were published. As the first booster seat in the world approved to the new regulation, the BeSafe iZi Flex FIX i-Size ADAC results also show fantastic scores in side impact protection and an overall good result. 

What is your idea of your child’s perfect rear-facing journey? One where they are sitting in a comfortable, safe, appropriate and correctly installed seat? That’s definitely a great start but it’s probably where most parents stop thinking about travel safety.

We all want a harmonious family life – where everyone’s getting along and (mostly!) listening to each other. At BeSafe, we’ve achieved a little of this harmony with our own product family by creating a more unified look across our range of car seats.

New-borns in car seats – 6 things to prepare for the drive Are you going to be parents for the first time? In this article, we have collected our best tips for preparing for the first trip you will take with your baby.   Questions answered in this article: Why practice installing the car seat […]

BeSafe voted as “Best Car Seat Brand 2018” Each year, the British consumer organsiation Mumii enables parents to vote not only for the Best Baby and Toddler Gear but also for the Best Car Seat Brand in the market as part of the Family Awards. We are extremely proud to announce that BeSafe has been […]

Our last day in Sweden and the sun finally came out (well, at least for a bit). The weekend has been so great and just what we needed. Come with us and see what we got up to on our last day!

Our new car seat BeSafe iZi Flex FIX i-Size has been awarded with the prestigious «Innovation Award» at Kind + Jugend 2017.

BeSafe has launched the first child car seat in the market to meet new safety demands. As of June 2017, the United Nations raised the bar for children’s car safety with phase two of the UN R129. What has changed?

Our little crew of four made it to the South of Sweden! We all agreed that we should just brave the wind and rain and explore a bit while we had the car.

It’s true, our family has never owned a car. When you live in a busy city I think you don’t really need one. Besides we live in Copenhagen, and when you live in Copenhagen you bike, like everyone else. But…there is of course a but…

Having a car for the weekend pretty much means that a whole new world opens up with options on what to do and where to go!

I love the fact that our family has never owned a car. We used to live in Oslo before we moved to Copenhagen and we have never felt the need, at least not full time.

12-week old baby survives side-on crash with just a scratch Side impact protection in child car seats can save lives. Side impacts are the second most common source of serious injuries for children in vehicles. German mother Laura and her 12-week old daughter were involved in a terrible accident when a truck collided with them […]

ISOfix is an easy method to connect a child seat to your car. We have listed important ISOfix-facts to consider when looking for a new child car seat.

We are very proud and happy that the BeSafe iZi Modular i-Size together with its iZi Modular i-Size base was awarded GOLD in the category «i-Size Extended Rear Facing Car Seat» and also won the Consumer Choice Award in the same category.

To improve our products even further and exchange experiences amongst parents, we invite you to share your BeSafe reviews with us. For us at BeSafe, producing the safest seats that protect your children in the best way possible is our highest priority.

When temperatures are rising, there are some important things to keep in mind to travel safely during summer. Choosing a safe and fitting child car seat for your child when going on a car journey is an obvious first step.

In this exclusive interview with BeSafe’s head of product development we invite you to take a look «behind the scenes» and learn more about why BeSafe products are the way they are.

When Scandinavian Safety meets French design Safety has always been BeSafe’s main focus when developing our products, but comfort, functionality and usability are also extremely important to us. We are continuously developing our products based on real life and everyday challenges. This way we ensure that our child car seats not only perform extremely well […]

How to make the most of your travel system Are you in and out of the car a lot when taking your little one with you? A travel system can be the perfect solution when running errands with your baby. By simply clicking your child car seat onto the stroller, you don’t have to wake […]

iZi Plus: Best in Test again In February 2017 one of the biggest Swedish insurance companies Folksam released their test of child car seats. This test is an update of the 2015 test in which the iZi Plus was announced as test winner. In 2017 the iZi Plus is still unbeaten and is the only […]

The perfect pregnancy package – For a safe start in life Being an expectant mother or father is exciting – no matter if it is for the first time or if you are expecting your second or third child. As expectant parents, you want to protect your child in the best way possible and make […]

BeSafe Collection 2017 – inspired by Scandinavian nature Deep forests with soft moss covering the ground, wild berries hidden between tall trees, seemingly endless lakes with crystal clear water. This year’s BeSafe Collection is inspired by what is home to us – Scandinavian nature. As a truly Scandinavian company located in Norway, safety has been […]

Read on to learn more about why you should remove thick winter clothing before placing your child in the car seat.

Rear facing is 5 times safer, but still there are a lot of myths or misconceptions out there about keeping children rear facing over the age of 15 months.

BeSafe iZi Combi X4 ISOfix – made from test winning genes During the summer of 2016, the renowned German test institutes ADAC and Stiftung Warentest presented their yearly big child car seat test. They tested the three newest BeSafe seats: the BeSafe iZi Go Modular i-Size, iZi Modular and iZi Kid X2 i-Size. Not only […]

Side impacts are the second most common source of serious injuries among children in car accidents. That is why BeSafe has developed the unique innovation SIP+ – an additional side impact protection. SIP+ makes a difference and we will explain to you why.   What is SIP+? SIP+ is an additional safety feature that is […]

Which car seat for which age? One of the most common questions we are receiving is: “when is the right time for my child to change to the next car seat?” – and this is a great and very important question! Different regulations focussing on weight, height and age and can make it quite confusing. […]

The iZi Modular Concept – Highest Safety and flexibility Modern parents and family’s requires safe and flexible products. We know this. So what is actually defining a safe and flexible car seat? Every day we receive a lot of questions from parents and we also follow discussions in Social Medias regarding what’s important when choosing […]

Win the BeSafe testwinner! ADAC and Stiftung Warentest presented their Spring edition of their car seat test on the 24th of May. We were extremly proud that our rear facing car seat iZi Kid X2 i-Size was presented as the test winner of his category (1-4 yrs). With top safety results and an overall high […]

Joolz – New BeSafe partner Joolz is a fast-growing Dutch company that was founded in Amsterdam in 2004. For over ten years, they have developed and designed ergonomic strollers and stroller accessories. When Joolz designing their products they are, just like Besafe, from the user. In this case the parent and the child. Just as […]

Published: 3 June 2016 Top score in chemical tests BeSafe car seats achieve top score in chemical tests in ADAC / Stiftung Warentest Spring 2016 edition. At BeSafe we are dedicated to developing the safest car seats possible. We work diligently to eliminate harmful chemical substances in our products to ensure the highest levels of […]

BeSafe’s best tips for a safer journey Of course you as a parent want your child to travel as safely as possible in the car. Choosing the right child car seat is an obvious first step to achieve this. However, there are also several other things you as a parent can do for the safety […]

BeSafe iZi Kid X2 i-Size – Test winner Best Group 1-4 years Safety result in ADAC history In May 2016 three BeSafe child car seats were tested in the Spring edition of the ADAC/Stiftung Warentest child car seat test 2016. In total 28 car seats were tested, divided into various groups. We are delighted that […]

6 Things to Concider when Choosing a Car Seat A car seat is one of the most important purchases you’ll make for your child so make sure that you take your time to choose the right one for you. All car seats on the UK market are tested and approved, but which is the best […]

Stokke and BeSafe deepen their long-standing cooperation Stokke, like Besafe, is a Norwegian company. Stokke began their success story over 80 years ago on the West coast of Norway in Alesund. At the beginning, Stokke produced furniture for adults and in 1972 Stokke launched the iconic Stokke Tripp Trapp chair. Since then, the Stokke product […]

NEW – BeSafe Lookbook 2016 BeSafe has produced a Lookbook for the colour collection of 2016. In the Lookbook you will find the ideas behind the colour selections with some inspirational mood-boards. Our inspiration is of course from Scandinavian. Can you find a favourite? Since 2015, BeSafe has launched two new collections. ”Tone-in-Tone” and  ”Mèlange” […]

Travel systems – a perfect solution for the active parent Travel Systems allow you to click your baby car seat directly onto your stroller, using so-called adaptors. Travel Systems are so convenient – Baby can easily and quickly be moved from the car onto the stroller and off you go! The advantages of Travel systems […]

Review from our Test families Stine Ø Pedersen with her babies Sander and Malthe was designated as a test family for our new concept iZi Modular. Now we have asked what their experiences were, what they liked and would recommend. Below you can read our interview with the family: What is most important to you […]

BeSafe iZi Go Modular – i-Size approved In 2013 the new car seat regulations UNR 129, i-Size was launched. A big step for children to travel safely in the car. i-Size is the first regulation which require that children have to be seated rearfacing to at least 15 months. Too short by Swedish standards but […]

SIP+ – NEW INNOVATION FOR CHILD SAFETY When we at BeSafe designed our latest car seat ‘iZi Modular’, safety was obviously our major focus. Guided by the new ‘i-Size’ Regulations we set ourselves the challenge to exceed the very highest standards, especially in the area of side-impact protection. We at BeSafe have always tested our car seats for […]

BESAFE IZI MODULAR RECOGNISED WITH RED DOT DESIGN AWARD BeSafe have developed child safety seats for over 50 years and become one of the leading Scandinavian safety brands. When we develop our car seats, we gather all our knowledge and all our experience to create as safe and user friendly a product as possible. BeSafe […]

  NEW! iZi MODULAR THREE IN ONE The iZi Modular Family is the new innovative child safety system from BeSafe, used from newborn up to approximately 4 years! BeSafe iZi Modular is a modular child car seat system, consisting of one ISOfix compatible base and two child car seats. When the child grows out of the […]

 BESAFE IZI PLUS – TEST WINNER! The innovative BeSafe iZi PLUS has just been awarded ‘Best in its class’ by the respected motoring magazine “Auto motor und sport”, Europe’s biggest car magazine. Auto Motor und Sport has been carrying out extreme crash tests since 1992. This test involves a collision energy that is greater than […]

REMOVE THE PILLOW FOR MORE SAFETY AND COMFORT Make sure that your baby gets a comfortable and safe car seat and remove the pillow in iZi Go as the baby grows, iZi Go are suitable for babies from 0-13 kg or from around 0-12 months. The pillow at the bottom of the baby car seat […]

50 YEARS EXPERIENCE WITH CAR SEATS Since 1963 BeSafe have been developing children’s car seats. BeSafe AS is a Norwegian company founded in a small village, Krøderen. 50 years of research and development Today BeSafe has an international reputation for innovation in connection with car seats for children, and is represented in around 40 countries. 50 […]

PREGNANT IZI FIX WINNER OF BABY INNOVATION AWARDS The Dutch Baby innovation awards are held every year and are selected in 6 different categories by a professional jury from leading Dutch nursery magazines and forums combined with voting from consumers. Winner for 2013 in the category “Care” The BeSafe Pregnant iZi FIX is the winner for 2013 […]

CHILD SAVED BY THE BESAFE PREGNANCY BELT? Anita Jorstad is a 34 year old teacher. Anita experienced what we all try to avoid, she was involved in a serious road accident. Just before the accident Anita was recommended to use BeSafe Pregnant for better safety for her unborn baby. Passed out in the driver’s seat A […]

GOOD TEST RESULTS iZi Sleep is tested in South-Africa: “This is a truly beautifully designed baby seat” Yourparenting.co.za Group 0+; 0 to 13kg Five point harness Side impact protection Correct installation visual indicators Unique belt tension system This is a truly beautifully designed baby seat, so typical of Scandinavian design. We liked the easy to […]

Dealing with travel sickness Children who suffer from travel sickness will often feel unwell regardless of whether or not they sit facing forwards or backwards. Travel sickness is not a new phenomenon which is caused by rearfacing child car seats – this occurs even when children sit in a car without any protection whatsoever. Be […]

WINNER OF BABY INNOVATION AWARDS! The BeSafe Pregnant iZi FIX is the winner for 2013 in the category ‘Care’. The Award was given to the Dutch distributor for BeSafe in Amsterdam, where consumers could see the product between 20-24 February. The Dutch Baby innovation awards are held every year and are selected in 6 different […]

GREAT TEST RESULTS FOR iZi UP X3 FIX SIR (Side Impact Rotation) principle is one of the reasons behind the great result. Spring test by Stiftung Warentest, ADAC The spring test by Stiftung Warentest, ADAC and other consumer organizations has been presented recently. We are very happy to see a great test result for iZi Up X3 […]

LIFE SAVED BY THE BESAFE PREGNANCY BELT? Adelheid Nordhagen was in the 27th week of pregnancy when she was involved in a serious road accident. The BeSafe pregnancy belt may very well have saved the life of the baby she was carrying in her womb. Abrupt stop at 60 km/h Before the accident occurred, Adelheid […]

iZi GO – TEST WINNER iZi Go is a Test Winner in the most acknowledged European car seat test – Stiftung Warenstest (ADAC) Testwinner iZi Go is Test Winner in the most acknowledged European car seat test – Stiftung Warenstest (ADAC), 2011/11. iZi Go scored particularly well on the actual crash tests in both frontal and […]

iZi Up X3 FIX – ROTATES IN A COLLISION IZi Up X3 fix is a unique child car seat that rotates in a collision. In 1970 the airbag was invented, in 1990 th ISOfix, in 2012 we are introducing the SIR system. What would the world do without innovations? Development progresses continuously. We have a goal of creating the safest car ride for your child. The result was iZi Up X3 fix. With the excellent side impact protection from iZi Up X3, it is also added an item: SIR – Side Impact Rotation. SIR – Side Impact Rotation The chair rotates towards the center of the car so that the child is […]

PREGNANCY BELT – SAVE LIVES? Pregnancy belt are recommended from when you know you are pregnant. If you are in the event of an impact the pregnancy belt may save lives. The BeSafe Pregnant guides away the hip belt from the stomach and the fetus In a collision, an adult person can weigh between three […]